| California is the world's foremost place to make wine, | | | | and flowers, enriches our wine grapes that create a |
| and as attendees of the California Wine Festival this | | | | rich and buttery glass of Chardonnay, with its aromas |
| July 16th-18th in Santa Barbara will discover-it is a | | | | and flavors of citrus, apple and pear, and notes of |
| most romantic place to taste and savor it. | | | | toast and vanilla to pair with our state's famous |
| The French attribute the wine's charm to its terroir. | | | | Dungeness crab. We respect these fine nuances and |
| Terroir extends influences beyond soil composition, | | | | details. |
| microclimate, grape quality and vineyard management | | | | Since the Spanish missionaries planted California's first |
| to include the spirit of place. To me terroir includes | | | | vineyards in the late 1700s, winemaking methods |
| the romance of Old California, heart-stopping sunrises | | | | have evolved through successive waves of |
| and sunsets, the tang of the great Pacific, the | | | | immigrant Italian, German, Portuguese and French |
| astonishing variety and fragrance of California nature, | | | | winemakers. And today, California's multi-generational, |
| even the quality of our golden light that goes into | | | | small family owned enterprises have adopted |
| California wines, too. | | | | sustainable practices, with many becoming organic or |
| California is America's leading agriculture state. We | | | | biodynamic to protect their families, communities, |
| produce high quality meats, seafood, vegetables, | | | | consumers and the environment. |
| fruits, oils and olives, and artisan breads, herbs, | | | | The payoff is tremendous. California is the world's |
| cheeses and wines. Farmer's Markets are our Meccas. | | | | fourth largest wine producing region, exports 95% of |
| Their intensely fresh, bursting with flavor and colorful | | | | U.S. wines, produces 309,000 jobs and $51.8 billion in |
| organic and sustainable ingredients are why California | | | | economic value for California, and 875,000 jobs and |
| restaurants place among the tops in the world. The | | | | $125.3 billion economic value nationwide. California |
| expression 'God is in the Details' explains why the | | | | winemaking attracts nearly 20 million tourists each |
| same rich soils that grew our apples, citrus, berries | | | | year. |