| More often than not, finding unique and imaginative | | | | can buy the California Wine of the Month gifts in one, |
| gifts can be an utter nightmare that seems destined | | | | three, six and 12 month blocks, with discounts |
| to drive you crazy - right up until the last moment, | | | | applying for the longer the membership lasts. |
| when you finally cave and end up buying chocolate or | | | | The Premier Club is the most affordable of the three |
| aftershave for the tenth year in a row. Yet it need | | | | options, with one month's individual gift costing $47.95 |
| not be like that; particularly, if you have a friend or | | | | - with an entire year reducing down to $540, saving |
| family member who is more than partial to a glass of | | | | $30 on the cost price. For the length of the Premier |
| wine. Why not try a California Wine of the Month | | | | Club membership, and sends two bottles of wine per |
| gift? | | | | month - these can be of any colour match, or both |
| The California Wine Club is a wine club with a | | | | of the same colour. The price covers the cost of the |
| difference; rather than being told what to drink by | | | | wine and shipping and handling to anywhere in the |
| wine conisseurs, the entire programme is set around | | | | United States. |
| the concept of friends telling other friends which | | | | The next level is The Signature Series, which |
| wines they actually enjoyed. The Club has been | | | | features slightly more exotic and high quality wines. |
| established for nearly 20 years, enjoying and sharing | | | | The membership works the same was as it does |
| wines in the affordable sector of the wine market. | | | | with Premier, though the wines selected are |
| The wines chosen for the Club are all from working | | | | predominantly red with the occasional white. One |
| vineyards that can be found on most store shelves, | | | | month's membership costs $137, while a year is |
| so there is no worrying about your friend finding | | | | $1,404, a saving of $240 on the by-the-month price. |
| something they enjoy - only to discover it is available | | | | A medium level between the two extremes of the |
| to private members of a specific vineyard only. The | | | | Premier Club and the Signature Series is the |
| wines are available to all, and the Club guarantees | | | | International Selection. Again, working on the two |
| that it has no exclusivity in its choices - if they don't | | | | bottles per month basis, monthly membership costs |
| like it, it doesn't get used. | | | | $84. A year rises to $864, which is a saving of $144. |
| The process used by the California Wine of the | | | | Wines can be red, white or a mix and are from |
| Month gift is split into three sections, one of which | | | | international destinations - an excellent chance to |
| you select depending on your budget and the types | | | | discover a new and foreign wine possibly not |
| of wines your friend or family member enjoys. You | | | | previously known of. |