Volvo Dumps Boxy Image With Xc60 Concept

Ford Motor Co.'s Swedish Volvo brand will bethe exotic ambience of Volvo lighting. Its front and
launching a new concept vehicle named XC60 at therear seats feature a 'pony-tail' slot that extends
2007 North American International Auto Show atdown the back of the seat to boost rearward vision
Cobo Center in Detroit. The concept vehicle isand ventilation. Said feature was previewed on the
engineered to dump the boxy image of theVolvo YCC (Your Concept Car).
automaker and pave way for a sleek and evocative"The XC60 Concept features a number of
new Volvo crossover.innovations that indicate how our cars will look in a
According to the automaker the design innovationsfew years time. It is time to once and for all forget
incorporated in the XC60 will form part of futureabout boxy Volvos," said Mattin. "Instead, we will
Volvo models. "In recent years, we have successfullymake our Scandinavian design heritage more
emphasized the Scandinavian characteristics that baseemotional and radiant by adding sculptured, exciting
prestige on timeless, functional elegance," said Steveshapes and innovative features. With more
Mattin, Volvo's director of design. "Now we'reexpressive and emotive shapes, if you can recognize
elevating our design DNA to an entirely new level bya Volvo from 50m today, I want to get to the point
literally pumping up our cars' visual volume." It is timewhere you will instantly spot a Volvo from twice that
to once and for all forget all about boxy Volvos."distance in the future."
Volvo XC60 Concept is the auto show preview ofXC60 will be joining XC70 and XC90 in the All Wheel
the production version of the car. The evocativeDrive (AWD) range of Volvo. XC60 is equipped with
features of the crossover include the beefy 20-inchchosen sophisticated Volvo XC90 vintage car truck
wheels in an angled position, innovative tailgate, andparts. Several Volvo XC70 parts were also integrated
the stylish grille. The rear of the vehicle also sports ain the crossover to a different level of auto charisma.
bolder lettering of Volvo's brand identity. XC60'sLike the new Volvo C30, XC60 is aimed to improve
lower section is made transparent from inside of themodern demands on design, innovations and
crossover to improve rear visibility. Also, its interiorperformance.
features the iconic iPod-inspired instrument panel plus